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News Release

World Renowned Innovation Expert, Dr. Robert G. Cooper to Speak at a 'Live' Executive Webinar on the Critical Topic of Effective Gatekeeping

ANCASTER, ONTARIO, CANADA – August 28, 2008 - Stage-Gate International, a Member Company of the Product Development Institute, today announced its ‘Live’ Executive Webinar featuring world renowned Product Innovation expert, Dr. Robert G. Cooper.

On Thursday, September 25, 2008, Dr. Robert G. Cooper will speak at a high impact, 60 minute Live Event that cuts through the issues and focuses on best practice solutions to one of the most critical challenges faced by business executives - Effective Governance in New Product Development.

Developing winning new products requires tough Go/Kill decision points. Also known as 'gates' – these are the points where business opportunities are evaluated, hard choices are made, resources are committed and poor projects really do get killed. Yet many companies have too many new product projects and not enough resources to do them well - leading to difficulties in seeing the real winners, wasted resources, and significant delays to market.

This event will discuss the ever important topic of effective gatekeeping and will educate executives on:

  • How to yield good decisions and sound resource allocations... to the right projects
  • How to optimize your gates -- and accelerate product innovation
  • How to enable Project Teams to move good projects forward to rapid and successful commercialization
  • What makes an effective Gatekeeping Team – and why Gatekeepers' roles and responsibilities are critical - plus the value of scorecards and decision criteria

Chock-full of real examples from a diverse client history and rich content derived from research-based best practices; this is the Webinar you won’t want to miss.

To Register for the Event Contact:

Izabella Lis
Product Manager, Global Growth
Stage-Gate International
+1-905-304-8798 ext. 230
izabella.lis@stage-gate.com


Dr. Robert G. Cooper
Dr. Robert G. Cooper is one of the most influential innovation thought leaders in the business world today. He pioneered the original research that led to his many groundbreaking discoveries including the Stage-Gate Idea-to-Launch Process. Now implemented by almost 80% of North American companies, it is considered to be one of the most important discoveries in the field of innovation management. He has spent more than 30 years studying the practices and pitfalls of 3,000+ new product projects in hundreds of companies and has assembled the world’s most comprehensive research on the topic. His presentations and practical consulting advice have been widely applauded by corporate and business event audiences throughout the world making him one of the most sought-after speakers.

A prolific author, he has published more than 100 academic articles and eleven books, including the best selling Winning at New Products, 3rd Edition. He is the recipient of numerous prestigious awards including the Crawford Fellow from the Product Development and Management Association (PDMA) and the Maurice Holland Award from the Industrial Research Institute (IRI). Dr. Cooper is a Professor Emeritus of Marketing and Technology Management at the Michael G. DeGroote School of Business at McMaster University in Ontario, Canada and Distinguished Fellow at the Institute for the Study of Business Markets (ISBM) at Penn State University in Pennsylvania, USA.

About Stage-Gate International

Stage-Gate International is the world's leading full-service provider of solutions which enable organizations to improve their Product Innovation and Portfolio Management capabilities. A globally recognized and trusted brand, Stage-Gate International accelerates client success with strategic advisory and transformation services, leading-edge products, best-selling publications, first-rate seminars and Stage-Gate® certification. Clients include more than 5000 organizations of all sizes across all industries.

With over sixty years of research and professional advisory experience combined, co-founders Dr. Robert G. Cooper and Dr. Scott J. Edgett are globally recognized as leaders in the area of new product development and new product portfolio management. They have been published more than 200 times and have written eleven books; creating a wide body of research knowledge. Dr. Cooper and Dr. Edgett have worked with 1,000+ companies including many of the Global 1000. They have compiled the largest body of knowledge on product innovation best-practices in the world.

 



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