Stage-Gate innovation newsletter
February 2008
From The Desk of
Dr. Robert G. Cooper and Dr. Scott J. Edgett
Dr. Bob Cooper
Dr. Robert Cooper
Dr. Scott Edgett
Dr. Scott Edgett


Stage-Gate Alliance Member, Penn State University's Institute for the Study of Business Markets, recently released its Trends 2010 Study. The study explores the critical challenges and key capabilities B-to-B marketing organizations rank as 'top of mind'.

Dr. Ralph Oliva, ISBM's Executive Director, summarizes the 7 Key Trends identified in the study, Not surprising, Product Innovation is identified as the key focus. Read executive summary.

Best regards,
Robert Cooper and Scott Edgett

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NPD Performance Tip #47:
Organize Your Stage-Gate® Process for Better Results

by Michelle Jones, EVP of Global Growth, Stage-Gate Inc.

The goal is admirable but the result is usually disappointing. If your company's new product process resembles a collection of best practice articles advising on various specialty topics along with a variety of company forms and procedures stuffed into a master binder or file folder, you are doing more harm than good and your performance results likely confirm this.
Read Full Tip

HIGHLIGHTS

Register Now
Dr. Cooper on
Winning at New Products

NPD Best Practices
Learn from leading organizations

4 Seats Remaining: Deciding your NPD Strategy and Portfolio Seminar

NPD Performance
Tip #47

Need NPD Software?
NEW SGI Congratulates Planisware

Article
6 Strategies for Managing Transformation

Feature Article:
NEW TRENDS STUDY by ISBM

Stage-Gate Inc. Resources

Speaker Services

Training/Seminars

SG Navigator™

Consulting Services


Global Solutions
Roadmaps for Product Innovation Transformation
transformation Services
Drive better new product performance in your organization by charting the optimal Product Innovation Transformation.  Customized to support your business strategies, realize your most important goals and leverage your unique capabilities, a roadmap for your transformation defines a clear, visual and smart approach to improving your Product Innovation performance. 
Transformation roadmaps are critical factors for success to gain organization-wide ‘buy-in’, support and contribution to your Product Innovation program.  Build the best roadmap you can by collaborating with Stage-Gate Inc. Solutions experts: 
  • Create your roadmap in less time by leveraging the numerous models created through our collaboration with other leading organizations
  • Use fewer resources by leveraging SGI’s widely-adopted and ready-to-use methods and frameworks
  • Generate buy-in and motivate your team by leveraging our skilled Product Innovation and Solutions experts.

Take the first step to driving better new product performance.  Contact Stage-Gate Inc.’s Global Solutions team to discuss how you can create your own customized Product Innovation Transformation roadmap at info@stage-gate.com.

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SGI congratulates Planisware on achieving SG Ready Certification

logo Planisware

Planisware's Project and Portfolio Management software solution for NPD has achieved Stage-Gate Ready Certification on all three innovation categories. To learn more about this solution, visit the Stage-Gate Solution Directory.

Shopping for resources to support your Stage-Gate Systems?
Reduce risks and costs by working with Stage-Gate Alliance Members

Through the Stage-Gate Alliance Program, these companies express their commitment to supplying quality products and services which can complement and augment your Stage-Gate Innovation Systems. You can find a growing list of Stage-Gate Alliance Members via our easy-to-access Solutions Directory. Bookmark this directory as a favorite and check it out often.

Stage-Gate Certified:

  • CA
  • Gensight
  • IFT
  • Planisware
  • Sopheon
  • Accept Software
  • ISBM of Penn State University
  • R&D Funding Management
  • Strategyn
  • Telelogic AB
  • Management Roundtable

Are you considering a supplier that is not currently a Stage-Gate Alliance Member? Email us at info@stage-gate.com. We will contact the supplier for you.

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Six Strategies for Successful Product Innovation Transformation
by Jim Mikell, EVP of Global Solutions, Stage-Gate Inc.

Your organization needs to grow, and the CEO says Product Innovation has become a top priority. Your New Product Development process, structure and tools were adequate in the past, but not now. You know you need a new Product Innovation "system" and what it should include. But, how do you build it and manage the transition from the current one? And how do you maximize your probability of success when you've never managed a change this complex before? SGI's EVP of Global Solutions shares our experiences from successful Product Innovation "Transformations". Read Full Article

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3 Reasons You Should Attend a Stage-Gate Best Practice Seminar

  1. Best Practices are NOT lost in translation. SGI training seminars are led by Dr. Robert Cooper and Dr. Scott Edgett, labeled the 'World's Top Innovation Management Scholars' (#1 and #4 respectively) by PDMA's Journal of Product Innovation. Their published work is cited more often than any other innovation scholar - because it is well researched, credible, widely adopted and current.

    Many 'standard' practices used today are a result of Cooper and Edgett's ground-breaking research; Stage-Gate®, Portfolio Management for New Products, Strategic Buckets, Integrated Product Definition, Front-End Loading with Voice-of-Customer, NPD Evaluation Criteria and Scorecards, Technology Development Processes and so on. Don't chance learning about these mission critical processes and techniques through disappointing interpretations.

  2. High Quality Network. Numerous top performing companies around the world have adopted Stage-Gate Best Practices. More than 5000 of these companies have worked directly with SGI to ensure accurate understanding and application of the practices. When you attend a SGI Best Practice Seminar you are among a very high caliber network of innovation leaders. Our seminars are designed to help you learn not only from seminar leaders but from each other as well. Countless case studies and real-life examples of successes and failures are shared with delegates.Group problem solving and solution sharing activities are built-in, along with casual networking breaks and an evening reception.

  3. Award-Winning Content. All SGI seminar content is grounded in award-winning benchmarking and best practice research. Delegates not only learn practical methods and business processes, they are also presented with the research-proven drivers of performance. This rare-to-find combination is critical if you need to achieve "buy-in and implementation support" from executives and savvy critics in your organization. Delegates receive a complete resource manual and relevant best practice book as take-home reference materials.

Your time is valuable and you need to cut through the issues quickly. SGI seminars are right for you. To hear what delegates have to say about our seminars click here.
Register for these popular seminars led by Dr. Cooper, while space is available:

Successfully Designing and Implementing the Stage-Gate Process
April 22-24, 2008 - Tampa, Florida

Stage-Gate Systems - The Advanced Course
May 21-22, 2008 - Alexandria, Virginia

Generating Breakthrough New Ideas
June 10-11, 2008 - Philadelphia, Pennsylvania

Technology Developments, Platforms and Fundamental Research
June 12, 2008 - Philadelphia, Pennsylvania

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Complimentary Webinar Series:
Five Ways to Improve Your Idea-to-Launch Process

The Stage-Gate process was pioneered by the world's top innovation management scholar, Dr. Robert G. Cooper. Its design is based on 10 proven, critical principles Cooper calls the 'Critical Success Factors'. Join Innovation Specialist Michael Booker of Stage-Gate Inc. for this 30 minute, complimentary webinar where he highlights Cooper's 10 Critical Success Factors and shows you practical ways to improve your Idea-to-Launch process by incorporating at least 5 of them directly into your process. Reserve your space today! Registration is limited.

Date and Time:

Wednesday, March 26, 2008 1:00PM EST register for webinar

Presenter: Michael Booker, NPDP
Cost: Complimentary

If you have any questions please call Michael Booker at +1-905-304-8797 or
email michael.booker@stage-gate.com.

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Improve Your Product Innovation Performance by Learning from
Top Performing Organizations

Why do leaders in product innovation derive 43% of their profits from new products while average companies achieve only 28%? This research report reveals why there are gaps in new product performance and the specific practices that drive results.

Bonus
Five In-Depth Case Studies

1. Air Products & Chemicals Inc.
2. Bausch & Lomb
3. EXFO Electro Inc.
4. ExxonMobil Chemical Co.
5. Kraft Foods Inc.

Best Practices in Product Innovation
Report Highlights:

  • Profiles of top performing innovators
  • Key metrics used to track new product performance
  • Performance benchmarks for:


    • Business Unit Level Performance
    • Success/Failure Rates
    • New Product Commercialization
    • Portfolio Management
    • Product Innovation Strategy
    • Senior Management Commitment

  • Best Practices isolated and described:

    • Idea Generation
    • Front End of the Idea-to-Launch Process
    • Team Collaboration
    • Resource Allocation
    • NPD Strategy
    • Portfolio Management
    • Leadership

Co-authored by Dr. Robert G. Cooper, Dr. Scott J. Edgett and the
American Productivity and Quality Center

Order Now

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