Stage-Gate innovation newsletter
March 2008
From The Desk of
Dr. Robert G. Cooper and Dr. Scott J. Edgett
Dr. Bob Cooper
Dr. Robert Cooper
Dr. Scott Edgett
Dr. Scott Edgett


7 ways to make your Stage-Gate Process LEAN without destroying its most important feature, 'Value Creation'


It becomes even more important in periods of rough economic times to achieve superior results from your product innovation efforts. The pressure will only increase to deliver more and better output with even fewer resources. Many organizations are taking steps to ensure that their innovation processes are capable of delivering the performance results required in this uncertain climate.

In our new article seven key principles or practices are presented that can help improve your innovation productivity efforts. Each best practice has been proven to deliver better results and improve the quality of the output companies are achieving from their new product development efforts. Read Article.

Best regards,
Robert Cooper and Scott Edgett

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HIGHLIGHTS

9 Seats Remaining:
How to Design and Implement a Stage-Gate process for your company

NEW Seminar:
Dr. Cooper showcases NEW, Advanced Practices for NPD Processes

What's Your Organization's Outlook?
Gain buy-in to Product Innovation

Stage-Gate Inc. Resources

Executive Seminars

Publications

Popular Video Clip
Dr. Cooper on the best available content for a world-class Stage-Gate System

Is your NPD process ready for targeted improvements? Be one of the first to learn these new, advanced practices from Dr. Cooper

SPECIAL BONUS!
A BENCHMARK of your PROCESS

Accelerate implementing the advanced techniques that will bring the most value to your company. You receive a complimentary report with your company's NPD process benchmarked against the world's top performers. You will know your strengths and weaknesses during the seminar and can focus on the topics that will drive the best value for your company. A $295 value!

In this NEW two day seminar designed for experienced innovators, Cooper shares several new, yet proven and practical solutions for managing five key aspects of the new product process, all critical drivers of performance.

  1. Mastering the Early Business Gates. As Dr. Cooper proclaims, “The game is won and lost in the first few plays!"
  2. Right-sizing NPD Processes for different project types.
  3. Advanced NPD Process Governance Models including lean Gates.
  4. Mastering the Resource Allocation challenge.
  5. The NEW Post Launch Review and 360° Evaluation.

If you are looking for new solutions to these tough challenges you will want to attend this seminar. For full seminar information click here.

This seminar is featured only once in North America in 2008, on May 21-22, 2008 in beautiful Old Alexandria, Virginia (15 minutes from Washington, DC). Register now as seating is strictly limited and this event is expected to fill quickly.

register for webinar register for webinar

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You CAN change your organization’s outlook on Product Innovation

Whether you are trying to engage a tough group of executives to gain their buy-in or trying to motivate your teams to achieve better performance, one of the most effective decisions you can make is to invite subject-matter experts and professional speakers, Dr. Robert Cooper or Dr. Scott Edgett, into your organization to speak with your audience and help enable your performance goal.

Speaking engagements are personalized to suit your company's situation and contain the perfect combination of: subject-matter expertise; real-world stories; best practices of top performers; real metrics and practical, proven remedies. “Everyone is still talking about Dr. Edgett's presentation. It was fantastic and it marked the beginning of our company's new outlook on Product Innovation. We should have done this year's ago."

It's time to change your company's outlook on Product Innovation. Invite Dr. Cooper or Dr. Edgett to speak with your team. Click here to read more client testimonials, download the brochure, watch videos and review popular presentations topics.

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Executives benefit from the Stage-Gate® Certification Program

It offers FREE peace-of-mind to companies about to dish out significant dollars for NPD software. However, that's not the main reason the Stage-Gate Certification program has become so popular with innovation executives. During a recent poll, the top two perceived benefits stated included:

  1. Less time & money. Accessing a 'short list' of vendors makes for a more efficient selection process.
  2. A communication bridge between IT and NPD. The Stage-Gate Certification Report Card with almost 200 criteria, enables the IT and NPD organizations to work collaboratively together.

If you are about to select a software application for your NPD program and want to reduce purchase risk and selection time and resources, here is what to do:

  • Learn more about Stage-Gate Ready Certification or call Stage-Gate Inc. at
    +1-905-304-8797
  • Ask for Stage-Gate Ready Certification from all software vendors you are considering. In fact, simply include this requirement right in your Request for Proposal.

Software vendors who have successfully achieved Stage-Gate Ready Certification can supply you with their official report card and can demonstrate precisely how their software achieves the some 200 criteria established by Stage-Gate creators, Dr. R.G. Cooper and Dr. S.J. Edgett. To view this list of vendors, click here.

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Looking for ways to work SMARTER instead of HARDER?

Reinvent yourself in two short days by attending one of these popular seminars. Equip yourself with the latest solutions to your most important challenges, meet and hear the World's Top Innovation Management Scholar Dr. Robert Cooper and network with many high caliber innovation professionals.

  1. Designing and Implementing the Stage-Gate Process
    Register Now - Only 09 seats left. April 22-24, 2008 - Tampa, Florida

  2. NEW! Advanced Practices for Accelerating the NPD Process for Maximum Productivity. Bonus Idea-to-Launch Process Benchmark Report.
    May 21-22, 2008 - Alexandria, Virginia

  3. Generating Breakthrough New Ideas
    June 10-11, 2008 - Philadelphia, Pennsylvania

  4. Technology Developments, Platforms and Fundamental Research
    Limited Seating so Register Early. June 12, 2008 - Philadelphia, Pennsylvania
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Complimentary Webinar Series:
Five Ways to Improve Your Idea-to-Launch Process

The Stage-Gate process was pioneered by the world's top innovation management scholar, Dr. Robert G. Cooper. Its design is based on 10 proven, critical principles Cooper calls the 'Critical Success Factors'. Join Innovation Specialist Michael Booker of Stage-Gate Inc. for this 30 minute, complimentary webinar where he highlights Cooper's 10 Critical Success Factors and shows you practical ways to improve your Idea-to-Launch process by incorporating at least 5 of them directly into your process. Reserve your space today! Registration is limited.

Date and Time:

Wednesday, April 9, 2008 1:00PM EST register for webinar

Presenter: Michael Booker, NPDP
Cost: Complimentary

If you have any questions please call Michael Booker at +1-905-304-8797 or
email michael.booker@stage-gate.com.

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Most Popular Book Sold This Month:
Lean, Rapid and Profitable New Product Development

Top performing product innovators are playing and winning with new rules - innovation productivity rules. Winning is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 45 years of in-the-field experience to show you what the companies that win, time and again, at new products are doing.

Price: U.S. $29.95

TIP: Accelerate your adoption of these 7 critical principles - order a copy for each member of your team. Largest order placed this month was for 125 copies. Buy Now.

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