Stage-Gate Newsletter November 2007 Edition

November 2007

www.stage-gate.com

From The Desk of
Dr. Robert G. Cooper and Dr. Scott J. Edgett

Dr. Robert Cooper

Dr. Scott Edgett

40% of the major corporations in America during 1975 no longer exist today.

What separates the winners from the losers?
Consider that new products account for 30% of companies' revenues and there is a strong connection between successful product development and business valuation. Also consider that one of the most important, research-proven drivers of successful product innovation is the role and practices of senior management.

We’ve short-listed the top 8 most important practices of senior management – all eight are proven to drive better results.
Read Full Article (6 pages) View Video (3 minutes)

Best regards,

What's Inside

How to Make Stage-Gate Stick

Drive Innovation Watch Video

B2B Focus:
NPD Strategy
& Portfolio Management

Stage-Gate Summit '08

Yield Greater Results - Tip Of The Month

Attend Free Webinar

Looking for Ways to 'Make Stage-Gate^® Stick' ?

Last Chance! Attend this interactive 3-Day Event "Successfully Designing and Implementing the Stage-Gate Process"on November 27-29, 2007 in St.Petersburg, Florida

Save Time and Money by Getting Your Innovation Process Right the First Time
Design a High Quality Stage-Gate Process - hear from the creator himself - Dr. Robert Cooper
Accelerate Your Time-to-Results with a Proven Implementation Plan
Discover methods used by Best-Practice companies to drive new product success

8 Reasons You and Your Team Should Attend Innovation Summit '08

1	Exclusive insight into Stage-Gate best practices of top performers across multiple industries — case presentations by Ansell Healthcare • BEHR Process Corporation • D. Swarovski & Company • Donaldson Company • InterMetro (An Emerson Electric Company) • Owens Corning • Parker Hannifin Corporation • Timex Corporation
2	A new network of industry leaders with whom to exchange ideas, solutions and experiences. Formal and informal networking activities, including an evening social reception
3	Professionally facilitated, interactive workshops focused on two critical innovation dilemmas: Getting Gates Right and When to Automate Your Innovation Processes
4	Trends and forward predictions as delivered by Summit Co-Chairs and Keynote Speakers, Dr. Robert G. Cooper and Dr. Scott J. Edgett
5	Personal advice from Dr. Cooper, Dr. Edgett, Guest Speakers and Stage-Gate Inc.’s Innovation Specialists — how to solve some of your toughest challenges
6	Innovation Leader's Panel Discussion focused specifically on answering your questions and challenges
7	Executive summaries of real-life innovation case studies — The Stage-Gate^® Storyboard Poster Series
8	Full set of reference materials and an executive summary capturing key learnings to share with others upon return to your company

Register now and avoid disappointment. This event SOLD OUT early last year.

Only Seats left !

Join in a powerful exchange of cutting-edge solutions, experiences and free-flowing discussions with industry's best and brightest innovation leaders. Download full brochure

Partial list of companies registered to attend this year!Advanced Medical Optics • Boeing • Coca-Cola Company • Fresenius Product and Hospital Group • Kellogg Company • Medtronic • Owens Corning • Perfetti Van Melle USA • Procter & Gamble Company • Purolator Courier • Roman Meal Company • Schwan Food Company • Zodiak Pool Care Inc. • And More...

Stage-Gate Tip of The Month By Michael J. Wiebe, P. Eng., Principal Consultant

Did you know that the Stage-Gate^® System – every detail of its design - is deliberate,
evolving and based on proven research?

Subtle design details such as: placing a gate before the 1st Stage; requiring eight dimensions of a product definition; the product superiority criteria; the readiness check; defining red flag parameters; requiring gatekeepers to score privately; the scorecard standard deviation and so on (300+ design details), drive specific practices and behaviors which are proven to correlate with new product success.

Mike Wiebe suggests playing poker, instead of going to the horse races.

Succeed at B-to-B Product Innovation or Fail As A Business - First Seminar Dedicated Entirely to The Needs of B2B Organizations

Developing a Product Innovation Strategy and Deciding Your New Product Portfolio: Picking The Winners - This Seminar is jointly hosted by Stage-Gate Inc. and the Institute for the Study of Buisness Markets

March 18-19, 2008 - Clearwater, Florida

Top 3 benefits of attending this seminar?

How to develop and implement an effective product innovation strategy
Best practices in Portfolio Management
Picking the best development projects

Plus, all examples, case studies, and networking is geared to B2B organizations.

Complimentary Webinar Series:
Five Ways to Improve Your Idea-to-Launch Process

The Stage-Gate process was pioneered by the world's top innovation management scholar, Dr. Robert G. Cooper. Its design is based on 10 proven, critical principles Cooper calls the 'Critical Success Factors'. Join Innovation Specialist Michael Booker of Stage-Gate Inc. for this 30 minute, complimentary webinar where he highlights Cooper's 10 Critical Success Factors and shows you practical ways to improve your Idea-to-Launch process by incorporating at least 5 of them directly into your process. Reserve your space today! Registration is limited.

Date and Time:

Wednesday November 28, 2007 1:00PM EST

Presenter: Michael Booker, NPDP
Cost: Complimentary

If you have any questions please call Michael Booker at +1-905-304-8797 or
email michael.booker@stage-gate.com.

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