Leading the Innovation Effort: What Every Executive Should Know But Was Afraid to Ask
Product innovation is the number one lever to creating profitable growth, according to a survey of business executives. In their search for how to lead innovation, many business executives privately confess to me that they don’t know where to begin. My benchmarking studies of successful product innovators provide some insights. First, the leadership team of the business must make a long term commitment to product innovation as the engine of growth; develop a vision, objectives and strategy for product innovation in their business; commit the necessary resources for innovation and focus these resources on the right development initiatives; and create the right climate for innovation. Aimed at the leadership team of your business, find out the details of how leaders lead the innovation effort in top performing companies.

The Stage-Gate Innovation System: Your Roadmap to New Product Success
Introduce your audience to the world’s most widely implemented and trusted approach to product innovation, the Stage-Gate Innovation System with this masterful, unparalleled presentation. Inspire even the toughest critics as countless success stories and real life company examples are shared to illustrate the important impact this process has on new product success.

Winning at New Products
The top performing innovators know the critical success factors for winning at new products work. This practical recipe for success was first unraveled by Dr. Cooper and Dr. Edgett through their extensive research. No company with a mandate to grow through products should be without a thorough understanding of these success factors. Transform attitudes and capabilities and impact organic growth by engaging your audience in this truly inspiring and practical presentation.

Generating Breakthrough Ideas
Creating the organizational capability and climate to stimulate game-changing new ideas is too important to leave to chance. Today’s ideas are tomorrow’s growth and profit! Top performing companies rely on a few, very powerful techniques to stimulate creativity and generate big ideas. Learn what works and what doesn’t and inspire your audience by engaging them in this thought provoking and inspiring event!

Lean, Rapid and Profitable New Product Development
Winning at new products is not simply about developing products that sell, it is about getting them to market quickly with the lowest cost and the highest return. Experienced innovators looking for that next pivotal improvement to reach a new level of competitive advantage need look no further than this insightful presentation and discussion on leading-edge techniques that truly drive lean, rapid and profitable product development.

Strategic Portfolio Management for Product Innovation
Done right, portfolio management for product innovation is a high impact activity – the critical link that ensures your business strategy gets implemented! Rejuvenate your audience’s thinking around this topic by introducing refreshing new ideas and solutions to complex portfolio challenges.

Product Leadership: A Strategy to Innovate
The majority of CEO’s express that product innovation is a top priority. The ever important bridge between companies’ business goals and its product innovation performance is an under-utilized but critical tool - the Product Innovation andTechnology Strategy. Engage your audience in understanding how they can accelerate innovation performance and create shareholder value through this highly practical presentation.

Pathways to Profitable Innovation: Work the Innovation Diamond
New products are engines for growth and prosperity in many companies yet few executive teams take time to understand the true drivers of new product performance. The Innovation Diamond is introduced as an integrative and guiding framework to help management focus on what’s important to success: innovation strategy, a solid idea-to-launch process, portfolio management, and the right climate and leadership. Inspire your audience into action and results by introducing this clear and practical framework.

Highly Effective Gatekeeping
‘As go the gates, so goes the process’ - this popular phrase, introduced by Dr. Cooper and Dr. Edgett, packs quite a punch. Spoken on behalf of the thousands of innovation leaders and successful Gatekeepers, they declare, ‘if you want to improve your product innovation results, you need look no further than your leadership team – the Gatekeepers’. Equip your audience with world-class examples of just what it takes to be a highly effective Gatekeeper.

Technology Developments
Creating a competitive advantage through the development of new capabilities – new platforms, new technologies and fundamental research - is a high stakes game that plays a critical role in strategic and competitive positioning. Historically, technology developments were synonymous with a mysterious black hole of projects with unpredictable outcomes at best. Today, world-class innovators are engaging their collective management wisdom in these projects to drive them to results. Transform attitudes and understanding in these critical projects with this truly motivating presentation.

For more information or to book Dr. Cooper or Dr. Edgett for your event, please contact us at or +1-905-304-8797 .

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