LEAN, RAPID AND PROFITABLE NEW PRODUCT DEVELOPMENT
Winning at new products is not simply about developing products that sell, it
is about getting them to market quickly with the lowest cost and the highest
return. Experienced innovators looking for that next pivotal improvement to reach
a new level of competitive advantage need look no further than this insightful
training event focused on leading-edge techniques that truly drive lean, rapid
and profitable product development.
SAMPLE COURSE OUTLINE
DAY ONE
Understanding the Challenge
- The profit impact of new products and speed to market
- Benchmarking performance results – how well are you doing at
NPD?
- The seven major reasons why new products fail
- The six major time wasters in NPD
Team Exercise: Problem Detection – Time and Profits
Introduction to the Seven Principles of Lean, Rapid and Profitable NPD
- Productivity in NPD defined
- The Seven Principles of Lean, Rapid and Profitable NPD
How to be Customer-Focused
- The impact of truly superior products
- Building-in key market-focused and in-the-field actions
- Understanding unmet needs and customer value
- Why ‘timing’ in obtaining vital market information is critical
to success
How to Conduct Up-Front Homework
- Why the front-end of the idea-to-launch process ‘makes or breaks’ success
- Seven critical actions to build into your process
- How much front end work is enough?
How to Apply Spiral Development without Losing Control
- Fixed versus fluid product definition
- Anticipating design iterations
- Pitfalls and how to avoid them
How to Achieve Effective Cross-Functional Teams
- A true cross-functional team, defined
- Benchmarks on team organization and effectiveness
- The team leader as lead entrepreneur
- Examples of excellent within-team communication
Sharpening Your Organization’s Focus
- Increasing productivity in the portfolio
- The Productivity Index
- Strategic Buckets – why they are so critical
DAY TWO
NexGen™ Stage-Gate® Idea-to-Launch
Processes
- The new NexGen Stage-Gate® process – less bureaucracy, more
speed, less waste
- How to streamline – focus on the Value Stream
- How the NexGen Stage-Gate works – more details on the stages and
gates
- Customizing Stage-Gate for both large and small projects: XPress and
Lite
Team Breakout: Moving Forward – The Seven Principles
Designing and Implementing NexGen Stage-Gate in Your Business
- How to diagnose, assess and overhaul your current idea-to-launch system
- Implementation approaches and tips and hints
- Q&A on the NexGen Process and Implementation
Selecting Projects to Maximize Productivity – Portfolio Management
- Maximizing the value of your portfolio – seeking maximum productivity
- Doing the right projects – a focus on value-to-the-company and
profitability
- Scorecards and the productivity index for better project prioritization
- Getting balance in your mix of projects
- Balancing projects with resource availabilities – not overloading
the pipeline
- Pruning the portfolio to eliminate waiting time – doing fewer projects
but higher value ones
- Ensuring that the necessary resources are in place for projects
- Exercise: Prioritizing Projects
Q+A and Wrap-up of Event
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