Consumer Goods

The Consumer Goods Industry is highly competitive, fast moving and continually evolving to stay one step ahead of changing consumer needs. From smarter products, brand leadership and responsible packaging to digital service experiences, omni channels and high-tech manufacturing and materials, this industry is always looking for new ways to deliver products at the right price to delight consumers. 

Our clients in this industry span all sizes and innovation maturity, from smaller niche players to large, global businesses with multiple centers of innovation excellence. 

How we help

We have successfully applied our expertise to solve innovation and product development pain points and performance goals within these businesses for over two decades. Our innovation management solutions are widely implemented throughout this industry, especially our flagship offerings, Stage-Gate and Portfolio Governance. The Stage-Gate Model is this industry’s standard to govern and guide diverse portfolios of project types to success because cross-functional alignment is critical for speed to market and profit.  Integrating every function’s contribution to impact new product success is crucial to speed and in-market success: from capturing and interpreting consumer insights to competitive positioning to rapid prototyping and testing to validating value to integrating new technologies.

As many CPG businesses continue their efforts to digitize business processes (e.g., innovative idea generation, new product requests, portfolio management for new products, roadmaps and new product development), they look to us for software solutions, implementation support and cross-functional training services. 

Innovation Performance Assessment.

Many clients start with our Performance Gap Assessment service to identify their highest impact opportunities and improve innovation results. This service uses our proprietary quantitative scorecard, distilled from our 30+ years of world-renown academic research, to provide you with a credible, evidence-based improvement roadmap

NPD Portfolio Governance.

Winning at innovation requires making the right bets and allocating the right resources across strategic portfolios and projects to execute your product innovation & technology strategy. Our Portfolio Governance Program will bring visibility to your dynamic, evolving pipeline of innovation projects with the aim to monitor progress against your strategic goals and to simplify and enable timely and strategic investment decisions.

New product & technology development process.

Winning at new products, repeatedly, is made possible when your organization can rely on a professionally designed process equipped with functional and cross-functional best practices and modern management to guide teams and decision-makers. Whether you are implementing a process for the first time, improving an existing process or streamlining several current processes into a smart design to enable the execution of a diverse set of project classifications, we can help.

Digital transformation.

Organizations managing R&D with a plethora of spreadsheets, documents and disparate software tools can gain significant cost and time savings with a next-generation innovation management system.  Our Digital transformation program will streamline your R&D portfolio and product development processes, eliminate spreadsheets and implement our certified software to automate the whole process, integrating with (or replacing) your existing, disconnected software tools and data.

Client Examples

A few of the Consumer Goods companies we have worked with: