Scott J. Edgett and Robert G. Cooper are the world’s foremost experts in the field of product innovation management. Their best practices research and resulting methodologies have led to some of the most important discoveries in product innovation management. They have inspired and enabled business executives and their organizations to create product innovation capabilities that have generated millions of dollars in new wealth.
Scott J. Edgett is internationally recognized as one of the world’s top experts in product innovation. A high-profile speaker, sought-after consultant, and executive advisor, he is the pioneer of the critical practice of new product portfolio management, and principally focuses on issues affecting innovation performance, capability and leadership. Consulting and advising some of the world’s best innovators and companies among the Fortune 1000, he has extensive experience working with large multi-national clients in a variety of industries. He is credited with helping business executives and product innovation professionals successfully implement world-class product innovation programs that have generated outstanding performance results.
A co-author of eight books, including the popular Product Innovation & Technology Strategy, and a published author of 70+ academic articles, Dr. Edgett is a former professor at the DeGroote School of Business, McMaster University.
Robert G. Cooper is one of the most influential innovation thought-leaders in the business world today. He pioneered many ground-breaking discoveries in product innovation, including the Stage-Gate® Idea-to-Launch Process, now implemented by almost 80% of North American companies. Having spent 40+ years studying the practices and pitfalls of 3000+ new product projects in thousands of companies, he has assembled the world’s most comprehensive research in the field of product innovation management.
A prolific author, Dr. Cooper has published 100+ academic articles and thirteen books, including the best-selling Winning at New Products, now in its 5th edition. He is the recipient of numerous prestigious awards including the Crawford Fellow from the Product Development and Management Association (PDMA) and the Maurice Holland Award from the Industrial Research Institute (IRI). He is also Professor Emeritus of Marketing and Technology Management at the DeGroote School of Business at McMaster University, and Distinguished Fellow at the Institute for the Study.